Teachers union ads promote face-to-face learning support


The United States Teachers Union (AFT), the second largest teachers’ union in the United States, has announced a nationwide advertising campaign calling on schools to resume face-to-face classes this fall.

According to The Hill, the ad will air nationwide on CNN and MSNBC, and on Pandora and YouTube in 12 states over the next three weeks. The union devotes seven figures to television and digital spots.

In one of the commercials, the narrator said, “It all falls into place. Teachers and school staff are there to secure federal funding and vaccines and to make sure public schools are welcome and safe for everyone. I’m working hard to take you. “

And a woman identified as a public school teacher said, “I’m going back to school five days a week this fall. The ad read, “I look forward to meeting the students in person. It will be cut by another teacher who says so.

The advertisement shows the student’s mother. “I was worried as a parent, but now that I have safety measures in place I am ready,” the mother said.

Hill stressed that AFT was promoting face-to-face teaching after critics accused the teachers’ union of not supporting the school’s reopening during the pandemic.

AFT President Randy Weingarten said last month his union still wants children across the country to return to school five days a week, but classroom learning is safe in the event of a coronavirus pandemic . It has taken until now for national guidelines to prove that this will be done.

“I saw the vaccine work,” Weingarten told CNN. “New day.” “We always wanted to go back to school. In April, a month after everything was closed, we first published a report on the resumption of school learning. It was essential for the children. “

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