StarMed sees increase in vaccine appointments after ad campaign


Boone Oakley said they’re sending a simple message to unvaccinated people – and StarMed agrees.

CHARLOTTE, North Carolina – On Sunday, a large truck was seen driving through Uptown Charlotte with a message printed on it: “Do not get the vaccine. The truck appeared to be advertising a fake funeral home, and the funeral home’s website was linked to StarMed.

Note: The attached video was shown on an earlier date.

RELATED: ‘Don’t Get Vaccinated’: Truck Appearing To Advertise Charlotte’s Funeral Home Goes Viral

StarMed has been on the front lines of the pandemic, testing and vaccinating tens of thousands of people as well as sending out funny, sometimes sarcastic tweets – but they are not responsible for this stunt. The ad was actually organized by Boone Oakley advertising agency and went viral online in the days that followed.

Boone Oakley said they’re sending a simple message to unvaccinated people – and StarMed agrees.

“We’re all about anything that will help us get the attention or motivation of our neighbors to get vaccinated,” StarMed’s Chris Dobbins told WCNC Charlotte reporter Chloe Leshner.

Since then, StarMed said it has seen a 22% increase in COVID-19 vaccination appointments recorded at StarMed compared to the previous week.

Those interested in registering for a COVID-19 vaccination appointment through StarMed can click here for more information.

RELATED: Changes Coming to Mecklenburg County Protocols for Unvaccinated County Workers

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