Meet Andy Jang – # 1 Client Acquisition Specialist for Injury & Disability Lawyers
If there’s anything we’ve learned during the pandemic, it’s that digital marketing isn’t going away anytime soon. In fact, according to Sprout Social, over 3.6 billion people use social media, and that number is expected to grow to over 4.4 billion by 2025.
Like most small businesses, law firms were hit hard when everyone was forced to stay home and hardly anyone came to work. Many personal injury law firms that relied heavily on traditional forms of advertising, such as billboards, suffered a huge reduction in revenue as conservative firms struggled to acquire new clients. .
As the great Peter Drucker once said, “The entrepreneur always seeks change, responds to it and exploits it as an opportunity,” Andy Jang saw that there was a huge opportunity during the pandemic in the legal space to help companies acquire new customers.
Unlike many marketing agencies that focus on being a generalist, Andy has sought to become # 1 in the law firm marketing space that focuses on being an all-round specialist. by producing the best results for its clients.
Andy’s previous experience running his first business, Eclektic Marketing, helped him grow his business exponentially in a matter of months by leveraging social media ads with an effective offering. As a digital marketer who focuses on a specific niche, Andy aims to be # 1 in his space in order to bring better value to his customers.
According to the company’s website, Injury Leads is able to reach over 250 million Americans living in the United States using paid media reach, often known as paid social media advertising or sponsored publications.
Andy isn’t the only results-driven marketing agency. In fact, there are many companies that promise results but don’t have the results to bring positive ROI for many customers. What makes Andy a unique marketer in this space is the fact that he is able to focus on delivering quality leads by focusing too much on the volume that many agencies seem to be focusing on. . This translates into unreliable leads, low return on investment, and the occasional “churn-and-burn” of their customers which turns out to be an inevitable way to ruin the reputations of many businesses.
Andy decided to double the quality by using technologies such as AI-based targeting, prequalification questions to segment his audience, as well as delivering the highest level of customer satisfaction by focusing on one area. at a time.
He reverse-engineered what the top players do in his space and was able to quickly grow into a 6-figure agency in less than a year by offering a performance guarantee.
We’re excited to see what Andy does next with his business in 2022.
Posted on July 1, 2021